Transform Your Kicks with Innies
Innie is a neat and proud little Australian brand with a huge vision: to help people around the world cut loose and look even cooler. Launched in 2014 with the support of over 1,000 legendary backers through Kickstarter, Innie was born. Fast forward to 2025, we continue our mission with helping many shoe lovers turn their lace up shoes into clean looking slip ons and help clean up and save time by managing shoe laces one pair at a time.


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Explore our stylish slip-on solutions for clean kicks.
Clean Kicks
Transform your lace-up shoes into stylish slip-ons effortlessly with INNIE. Saves time and keeps shoes looking neat when on display.


CUT OR KEEP
CUT YOUR LACES, TUCK YOUR LACES OR EVEN SIMPLY SAVE YOUR ORIGINAL LACES AND USE ALTERNATIVE LACES TO CUT.


THE HYPE
There’s no hype, the benefits are clear. It save time and it helps keep shoes looking tidy and neat on your feet and while on the shelf.