Transform Your Kicks with Innies

Innie is a neat and proud little Australian brand with a huge vision: to help people around the world cut loose and look even cooler. Launched in 2014 with the support of over 1,000 legendary backers through Kickstarter, Innie was born. Fast forward to 2025, we continue our mission with helping many shoe lovers turn their lace up shoes into clean looking slip ons and help clean up and save time by managing shoe laces one pair at a time.

Join Us

Gallery

A pair of white sneakers with colorful paint splatters, worn by a person sitting on a low concrete ledge. The sneakers have a classic design with a textured sole, and the paint splatters include colors like blue, yellow, and black. The person is wearing dark pants, and the background features a paved area and some blurred greenery.
A pair of white sneakers with colorful paint splatters, worn by a person sitting on a low concrete ledge. The sneakers have a classic design with a textured sole, and the paint splatters include colors like blue, yellow, and black. The person is wearing dark pants, and the background features a paved area and some blurred greenery.
A white high-top sneaker prominently displayed against a dark background. The shoe features a distinctive red lightning bolt design on the side and is styled with white laces. The overall look is clean and modern, highlighting the shoe's sleek design and details.
A white high-top sneaker prominently displayed against a dark background. The shoe features a distinctive red lightning bolt design on the side and is styled with white laces. The overall look is clean and modern, highlighting the shoe's sleek design and details.

Explore our stylish slip-on solutions for clean kicks.

Clean Kicks

Transform your lace-up shoes into stylish slip-ons effortlessly with INNIE. Saves time and keeps shoes looking neat when on display.

CUT OR KEEP

CUT YOUR LACES, TUCK YOUR LACES OR EVEN SIMPLY SAVE YOUR ORIGINAL LACES AND USE ALTERNATIVE LACES TO CUT.

THE HYPE

There’s no hype, the benefits are clear. It save time and it helps keep shoes looking tidy and neat on your feet and while on the shelf.